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Seoul Streets Clog
Role
Designer in Collaboration with Kanghyuk.
Brought idea to life from the partner in collaboration with the development team & R&D for hyper placed graphics
I collaborated with Korean streetwear powerhouse KANGHYUK to reimagine the Crocs Classic through a raw, deconstructed lens. Bold red stitch detailing, utilitarian typography, and industrial-inspired graphics transformed the clog into a streetwear artifact — bridging comfort with avant-garde fashion. This drop captured Gen Z’s obsession with limited runs, cultural mashups, and futuristic design language.
This wasn’t just about footwear — it was about creating culture. By blending Crocs’ playful DNA with Kanghyuk’s raw, deconstructed vision, the collab resonated with Gen Z’s obsession for hype drops, experimental design, and cross-cultural mashups. The energy around this launch positioned Crocs directly inside the global streetwear conversation.
